? Try to invite the local newspaper editors, free of charge for a little pampering with the massage person you've booked, or for the free yummy desserts you're serving with tea. Again go to business start-up agencies, like wbda, business link, wire local networks ect.. to find start up businesses that have started up and need also to promote themselves but can also work for free to help you put a great event on!
? Invite a local successful business speaker, look at the chamber of commerce events, or invite marketing experts from wire to give free advise on how to market successfully and get exposure for their products from pr experts, even if you have to pay, you will get far more people coming along.
? How about actually teaming up with a local business networking event, and ask if you can combine forces, to increase the people who will come to the event, which is good for both of you!
? Try to get a local MP to come along and support you on the day. They could use the coverage, and you could ask them to speak for a few minutes in how they like to be involved in supporting local people. Once they are confirmed you must two weeks ahead of the event- when you've sold enough tickets contact all the local press in the area and let them know whose coming!!! Look up conservative, labour party websites and look at the MP`s details and send them an official invite, as well as email and calling. I sent an email to Clare Short, which she didn`t take notice of , I then sent a personal letter, of how much I had had to struggle as a Muslim woman in some very difficult political circumstances to get this company set up- We had in Birmingham as a community just experienced Police Raids and felt very insecure- which made it any equally challenging time for me. Unfortunately I had to deal with some very negative attitudes and Clare related to this and agreed to kindly support me! So in this way sometimes a personal story can help.
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